Incoming Resources
- The market planning guide, creating a plan to successfully market your business, product, or service, David H. Bangs, Jr
- The long tail, why the future of business is selling less of more, Chris Anderson
- The green bundle, pairing the market with the planet, Magali A. Delmas with David Colgan
- Marketing planning guide, Robert E. Stevens [and others]
- Winning the story wars, why those who tell--and live--the best stories will rule the future, Jonah Sachs
- How to develop a strategic marketing plan, a step by step guide, Norton Paley
- Marketing your business, a guide to developing a strategic marketing plan, Ronald A. Nykiel
- How to write a marketing plan, John Westwood