Bibliograph

Kiss, bow, or shake hands, sales and marketing, the essential cultural guide--from presentations and promotions to communicating and closing, by Terri Morrison, Wayne A. Conaway

Type

Label

Kiss, bow, or shake hands, sales and marketing, the essential cultural guide--from presentations and promotions to communicating and closing, by Terri Morrison, Wayne A. Conaway

Language

eng

Index

index present

Literary Form

non fiction

Main title

Kiss, bow, or shake hands, sales and marketing

Oclc number

721903052

Responsibility statement

by Terri Morrison, Wayne A. Conaway

Sub title

the essential cultural guide--from presentations and promotions to communicating and closing

Summary

How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean? Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do--and what to avoid--in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse cultures, properly present your products, and close deals around the world

Table Of Contents

Argentina -- Australia -- Brazil -- Canada -- China -- France -- Germany -- India -- Indonesia -- Italy -- Japan -- Mexico -- Russia -- Saudi Arabia -- South Africa -- South Korea -- Turkey -- United Arab Emirates -- United Kingdom -- United States of America -- Appendix A. International dining, drinking, and delicacies -- Appendix B. Dangerous diversions and reliable trade resources

Classification