Bibliograph

Status update, celebrity, publicity, and branding in the social media age, Alice E. Marwick

Type

Label

Status update, celebrity, publicity, and branding in the social media age, Alice E. Marwick

Language

eng

Bibliography note

Includes bibliographical references and index

Index

index present

Literary Form

non fiction

Main title

Status update

Nature of contents

bibliography

Oclc number

840803742

Responsibility statement

Alice E. Marwick

Sub title

celebrity, publicity, and branding in the social media age

Summary

Presents an analysis of social media, discussing how a technology which was once heralded as democratic, has evolved into one which promotes elitism and inequality and provides companies with the means of invading privacy in search of profits

Table Of Contents

Introduction -- A Cultural History of Web 2.0 -- Leaders and Followers : Status in the Tech Scene -- Fabulous Lives of Micro-Celebrities -- Self-Branding : The (Safe for Work) Self -- Lifestreaming: We Live in Public -- Designed in California: Entrepreneurship and the Myths of Web 2.0 -- Conclusion

Classification