Waubonsee Community College

What matters most, how a small group of pioneers is teaching social responsibility to big business, and why big business is listening, Jeffrey Hollender, Stephen Fenichell

Label
What matters most, how a small group of pioneers is teaching social responsibility to big business, and why big business is listening, Jeffrey Hollender, Stephen Fenichell
Language
eng
Bibliography note
Includes bibliographical references (pages 271-298) and index
Index
index present
Literary Form
non fiction
Main title
What matters most
Nature of contents
bibliography
Oclc number
53045212
Responsibility statement
Jeffrey Hollender, Stephen Fenichell
Sub title
how a small group of pioneers is teaching social responsibility to big business, and why big business is listening
Summary
Explains how to accomplish sustainable business growth through environmentally and socially "friendly" practices, arguing that principles based on the idea of social responsibility can provide a viable business strategy
Table Of Contents
The making of a movement -- The Value of values -- Risk and reputation -- Sustainability -- Accountability -- Transparency -- Responsibility -- Ownership and social responsibility -- Epilogue: Next
Classification
Content
Mapped to