Kiss, bow, or shake hands, sales and marketing, the essential cultural guide--from presentations and promotions to communicating and closing, by Terri Morrison, Wayne A. Conaway
Type
Label
Kiss, bow, or shake hands, sales and marketing, the essential cultural guide--from presentations and promotions to communicating and closing, by Terri Morrison, Wayne A. Conaway
Language
eng
Index
index present
Literary Form
non fiction
Main title
Kiss, bow, or shake hands, sales and marketing
Oclc number
721903052
Responsibility statement
by Terri Morrison, Wayne A. Conaway
Sub title
the essential cultural guide--from presentations and promotions to communicating and closing
Summary
How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean? Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do--and what to avoid--in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse cultures, properly present your products, and close deals around the world
Table Of Contents
Argentina -- Australia -- Brazil -- Canada -- China -- France -- Germany -- India -- Indonesia -- Italy -- Japan -- Mexico -- Russia -- Saudi Arabia -- South Africa -- South Korea -- Turkey -- United Arab Emirates -- United Kingdom -- United States of America -- Appendix A. International dining, drinking, and delicacies -- Appendix B. Dangerous diversions and reliable trade resources
Classification
Contributor
Creator
Subject
- Business etiquette
- Cross-cultural studies
- Marketing + Estudios interculturales
- Cultura de la empresa
- Comportamiento organizativo
- Gestión + Estudios interculturales
- Business communication
- Intercultural communication
- Marketing -- Cross-cultural studies
- Negocios internacionales
- Marketing
- Comunicación en la empresa
Content
Mapped to
Incoming Resources
- Has instance1
Outgoing Resources
- Classification1
- Contributor1
- Creator1
- Genre1
- Subject12
- Business etiquette
- Cross-cultural studies
- Marketing + Estudios interculturales
- Cultura de la empresa
- Comportamiento organizativo
- Gestión + Estudios interculturales
- Business communication
- Intercultural communication
- Marketing -- Cross-cultural studies
- Negocios internacionales
- Marketing
- Comunicación en la empresa
- Content1
- Mapped to1