Waubonsee Community College

Fundraising for social change, Kim Klein

eng

Includes bibliographical references and index

index present

non fiction

Fundraising for social change

bibliography

940795106

Kim Klein

What's new, what's hot, what's over, what's not. Nonprofits and the money they raise ; Creating a fundraising philosophy ; Be clear about what the money will do ; What you have to understand to begin fundraising ; The importance of a good board of directors -- Ask them, thank them, ask them again. Financial needs and fundraising strategies ; Thank before you bank ; Getting comfortable with asking ; Ask a real prospect ; How to ask ; Strengthening relationships by creating categories of donors -- Strategies for acquisition and retention. Multi-channel fundraising ; What successful mass appeals have in common ; Direct mail ; Online fundraising ; Using the telephone ; Special events ; Establishing voluntary fees for service ; Door-to-door and street canvassing ; Opportunistic fundraising -- Inviting current donors to make bigger gifts. Building major donor programs ; Setting up and maintaining recurring donor programs ; Legacy giving ; Setting up an endowment -- Using a campaign strategy for raising large amounts of money. What all large campaigns have in common ; Raising money for capital ; Endowment campaigns ; Conducting feasibility studies -- Budgeting and planning. Developing a budget ; Creating a fundraising plan ; The perennial question of clean and dirty money ; What to do in case of financial trouble -- Fundraising management. Infrastructure for fundraising ; Hiring a development director ; Using a consultant, coach, mentor, or trainer ; Dealing with anxiety -- You the fundraiser. Know what you need to know ; Working with your executive director ; Working with volunteers ; When you encounter ethical dilemmas -- Special circumstances. Raising money in rural communities ; Fundraising for a coalition ; When no one is paid ; When you are just starting out