Marketplace Lifestyles in an Age of Social Media : Theory and Methods
Resource Information
The work Marketplace Lifestyles in an Age of Social Media : Theory and Methods represents a distinct intellectual or artistic creation found in Waubonsee Community College. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Marketplace Lifestyles in an Age of Social Media : Theory and Methods
Resource Information
The work Marketplace Lifestyles in an Age of Social Media : Theory and Methods represents a distinct intellectual or artistic creation found in Waubonsee Community College. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Marketplace Lifestyles in an Age of Social Media : Theory and Methods
- Title remainder
- Theory and Methods
- Statement of responsibility
- by Lynn R. Kahle and Pierre Valette-Florence
- Language
- eng
- Summary
- Lifestyle is an important concept in advertising and applied marketing research, although casual use of the term has rendered it suspect among scholars. This book approaches the concept of lifestyle from a current scholarly perspective, and subjects it to rigorous theoretical standards with an integrated, applied psychological point of view
- Cataloging source
- YDXCP
- Dewey number
- 658.834019
- Index
- index present
- LC call number
- HQ2042
- LC item number
- .K34 2011
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
Context
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/resource/ttiz5LBX5uc/" typeof="CreativeWork http://bibfra.me/vocab/lite/Work"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/resource/ttiz5LBX5uc/">Marketplace Lifestyles in an Age of Social Media : Theory and Methods</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>