Visual merchandising
Type
Label
Visual merchandising
Language
eng
Characteristic
videorecording
Main title
Visual merchandising
Medium
electronic resource
Oclc number
780140855
Runtime
23
Series statement
Business education in video
Summary
Discusses two tests of visual merchandising, particularly of display windows, the test of attractiveness and the test of effectiveness. Illustrates four design principles: emphasis, line, balance, color. Touches upon three design precepts: harmony, contrast, unity. Includes merchandising comments from employees of JC Penney, Herberger's, Music Arts Enterprises, and Big K Kmart, as well as owner of Classic Hatwear & Fashion
Technique
live action
Contributor
Genre
Other version
Mapped to
Incoming Resources
- Has instance1
Outgoing Resources
- Contributor2
- Genre1
- Subject3
- Other version1
- Mapped to1