Waubonsee Community College

Craig Johnson, J.C. Penney broke cardinal rule of retail, produced by Bloomberg

Label
Craig Johnson, J.C. Penney broke cardinal rule of retail, produced by Bloomberg
Language
eng
Characteristic
videorecording
Main title
Craig Johnson
Medium
electronic resource
Oclc number
890729783
Responsibility statement
produced by Bloomberg
Runtime
6
Series statement
Business education in video
Sub title
J.C. Penney broke cardinal rule of retail
Summary
Craig Johnson, president at Customer Growth Partners, examines what went wrong with J.C. Penney CEO Ron Johnson's turnaround plan as the retailer reported its lowest sales results in more than two decades. He speaks on Bloomberg television's 'Market Makers.'
Target audience
adult
Mapped to

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