Controlling the message : new media in American political campaigns
Resource Information
The work Controlling the message : new media in American political campaigns represents a distinct intellectual or artistic creation found in Waubonsee Community College. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Controlling the message : new media in American political campaigns
Resource Information
The work Controlling the message : new media in American political campaigns represents a distinct intellectual or artistic creation found in Waubonsee Community College. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Controlling the message : new media in American political campaigns
- Title remainder
- new media in American political campaigns
- Statement of responsibility
- edited by Victoria A. Farrar-Myers and Justin S. Vaughn
- Subject
-
- Campaign management -- Technological innovations
- Campaign management -- Technological innovations -- United States -- History
- Digital media
- Digital media -- United States -- History
- History
- Internet in political campaigns
- Internet in political campaigns -- United States -- History
- Neue Medien
- Political campaigns -- Technological innovations
- Political campaigns -- Technological innovations -- United States -- History
- Politische Kampagne
- USA
- United States
- Language
- eng
- Summary
- Broken down into sections that examine new media strategy from the highest echelons of campaign management all the way down to passive citizen engagement with campaign issues in places like online comment forums, the book ultimately reveals that political messaging in today's diverse new media landscape is a fragile, unpredictable, and sometimes futile process. The result is a collection that both interprets important historical data from a watershed campaign season and also explains myriad approaches to political campaign media scholarship
- Cataloging source
- DLC
- Dewey number
- 324.7/30973
- Index
- index present
- LC call number
- JK2281
- LC item number
- .C66 2015
- Literary form
- non fiction
- Nature of contents
- bibliography
Context
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/resource/JJBokq82wCk/" typeof="CreativeWork http://bibfra.me/vocab/lite/Work"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/resource/JJBokq82wCk/">Controlling the message : new media in American political campaigns</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>
