Bibliograph

McNealy, 'Call of Duty' is a good bang for the buck, produced by Bloomberg

Type

Label

McNealy, 'Call of Duty' is a good bang for the buck, produced by Bloomberg

Language

eng

Characteristic

videorecording

Main title

McNealy

Medium

electronic resource

Oclc number

890732178

Responsibility statement

produced by Bloomberg

Runtime

Series statement

Business education in video

Sub title

'Call of Duty' is a good bang for the buck

Summary

PJ McNealy, chief executive officer of Digital World Research, talks with Bloomberg's Nicole Lapin about Activision Blizzard reporting more than $500 million in retail sales from 'Call of Duty: Black Ops II' in the first 24 hours of the game’s release. They speak on Bloomberg Television's 'Bloomberg West.'

Target audience

adult

Contributor

Genre