Does marketing need reform? : fresh perspectives on the future
Resource Information
The work Does marketing need reform? : fresh perspectives on the future represents a distinct intellectual or artistic creation found in Waubonsee Community College. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Does marketing need reform? : fresh perspectives on the future
Resource Information
The work Does marketing need reform? : fresh perspectives on the future represents a distinct intellectual or artistic creation found in Waubonsee Community College. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Does marketing need reform? : fresh perspectives on the future
- Title remainder
- fresh perspectives on the future
- Statement of responsibility
- Jagdish N. Sheth, Rajendra S. Sisodia, editors
- Language
- eng
- Summary
- This book sets the agenda for a new generation of marketing principles. It collects the insights of a select group of marketing thinkers and practitioners who are committed to restoring the highest ideals of marketing--the synergistic alignment of company, individual, and societal interests
- Cataloging source
- CaPaEBR
- Dewey number
- 658.8
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5415
- LC item number
- .D623 2006eb
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
Context
Context of Does marketing need reform? : fresh perspectives on the futureWork of
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/resource/9YKAVVjGtlE/" typeof="CreativeWork http://bibfra.me/vocab/lite/Work"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/resource/9YKAVVjGtlE/">Does marketing need reform? : fresh perspectives on the future</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>
