Bibliograph

The digital difference, media technology and the theory of communication effects, W. Russell Neuman

Type

Label

The digital difference, media technology and the theory of communication effects, W. Russell Neuman

Language

eng

Bibliography note

Includes bibliographical references and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

The digital difference

Nature of contents

bibliography

Oclc number

926061444

Responsibility statement

W. Russell Neuman

Sub title

media technology and the theory of communication effects

Summary

"Although the shift from one-way to two-way mass communication - from broadcasting to social networking - represents a revolutionary restructuring, it does not necessarily mean the public is better informed, more culturally or politically polarized, or more engaged in public life. Practices, institutions, and norms are in mid-transition and potentially subject to our individual and collective choice. The book is designed to connect the best of recent scholarship with these pressing policy questions"--Provided by publisher

Table Of Contents

The propaganda problem -- The prospect of precision -- The paradox of profusion -- Pondering polysemy -- Predisposed to polarization -- The politics of pluralism -- Public policy -- Praxis

Classification