Coverart for item
The Resource World Wide Web marketing : integrating the Internet into your marketing strategy, Jim Sterne

World Wide Web marketing : integrating the Internet into your marketing strategy, Jim Sterne

Label
World Wide Web marketing : integrating the Internet into your marketing strategy
Title
World Wide Web marketing
Title remainder
integrating the Internet into your marketing strategy
Statement of responsibility
Jim Sterne
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1955-
http://library.link/vocab/creatorName
Sterne, Jim
Dewey number
658.8/4
Illustrations
illustrations
Index
index present
LC call number
HF5415.1265
LC item number
.S742 1995
Literary form
non fiction
http://library.link/vocab/subjectName
  • Internet marketing
  • World Wide Web
  • Internet
  • World Wide Web (Sistema de recuperación de información)
  • Internet (Red de computadoras)
  • Internet
  • Internet marketing
  • World Wide Web
  • Internet
  • Marketing
  • Internet (Réseau d'ordinateurs)
  • Interplanetary dust
Label
World Wide Web marketing : integrating the Internet into your marketing strategy, Jim Sterne
Link
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1375614&custom_att_2=simple_viewer
Instantiates
Publication
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Ch. 1. Introduction to the Internet and the Web -- An Executive Summary -- Ch. 2. Getting to Know the Internet -- Ch. 3. Welcome to the World Wide Web -- Ch. 4. Using the World Wide Web for Marketing -- Ch. 5. Customer Service First -- Ch. 6. Web Page Functionality -- Be Kind to Your Users -- Ch. 7. Interactivity Is King -- Ch. 8. Feedback -- Ch. 9. Value Added Marketing -- Ch. 10. Attracting Attention -- Ch. 11. Measuring Your Success -- Ch. 12. A Few Thorny Issues -- Ch. 13. Where Do You Start? -- Ch. 14. Looking toward the Future
Control code
ocm32778352
Dimensions
24 cm
Extent
xvii, 331 pages
Isbn
9780471128434
Lccn
95032269
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (Sirsi) o32778352
  • (OCoLC)32778352
Label
World Wide Web marketing : integrating the Internet into your marketing strategy, Jim Sterne
Link
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1375614&custom_att_2=simple_viewer
Publication
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Ch. 1. Introduction to the Internet and the Web -- An Executive Summary -- Ch. 2. Getting to Know the Internet -- Ch. 3. Welcome to the World Wide Web -- Ch. 4. Using the World Wide Web for Marketing -- Ch. 5. Customer Service First -- Ch. 6. Web Page Functionality -- Be Kind to Your Users -- Ch. 7. Interactivity Is King -- Ch. 8. Feedback -- Ch. 9. Value Added Marketing -- Ch. 10. Attracting Attention -- Ch. 11. Measuring Your Success -- Ch. 12. A Few Thorny Issues -- Ch. 13. Where Do You Start? -- Ch. 14. Looking toward the Future
Control code
ocm32778352
Dimensions
24 cm
Extent
xvii, 331 pages
Isbn
9780471128434
Lccn
95032269
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (Sirsi) o32778352
  • (OCoLC)32778352

Library Locations

    • Waubonsee: Sugar Grove Campus - Todd LibraryBorrow it
      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974000 -88.45785
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