Coverart for item
The Resource Understanding media in the digital age : connections for communication, society, and culture, Everette E. Dennis, Melvin L. DeFleur

Understanding media in the digital age : connections for communication, society, and culture, Everette E. Dennis, Melvin L. DeFleur

Label
Understanding media in the digital age : connections for communication, society, and culture
Title
Understanding media in the digital age
Title remainder
connections for communication, society, and culture
Statement of responsibility
Everette E. Dennis, Melvin L. DeFleur
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Dennis, Everette E
Dewey number
004.6
Illustrations
illustrations
Index
index present
LC call number
QA76.76.I59
LC item number
D46 2010
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1923-2017
http://library.link/vocab/relatedWorkOrContributorName
DeFleur, Melvin L.
http://library.link/vocab/subjectName
  • Digital media
  • Digital communications
  • Digital communications
  • Digital media
  • Neue Medien
  • Massenkommunikation
  • Ao pāpāho
Label
Understanding media in the digital age : connections for communication, society, and culture, Everette E. Dennis, Melvin L. DeFleur
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Understanding communication concepts in the internet age -- Navigating change: the rise of digital and global media -- Books: the first and most respected mass medium -- Newspapers and news media: delivering information to society -- Magazines: voices for many interests -- Motion pictures: the great entertainer -- Radio: the resilient medium -- Television: the most influential medium -- News, journalism and public affairs -- Popular culture: entertainment, sports and music -- Advertising: using media in the marketplace -- Public relations: influencing beliefs, attitudes and actions -- Social forces: economics, technology and policy -- Media effects: the processes and influences of mass communication -- Ethics: assessing the content and behavior of the media
Control code
ocn308171509
Dimensions
28 cm
Extent
xiii, 411 pages
Isbn
9780205595822
Lccn
2009029945
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
  • (Sirsi) o308171509
  • (OCoLC)308171509
Label
Understanding media in the digital age : connections for communication, society, and culture, Everette E. Dennis, Melvin L. DeFleur
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Understanding communication concepts in the internet age -- Navigating change: the rise of digital and global media -- Books: the first and most respected mass medium -- Newspapers and news media: delivering information to society -- Magazines: voices for many interests -- Motion pictures: the great entertainer -- Radio: the resilient medium -- Television: the most influential medium -- News, journalism and public affairs -- Popular culture: entertainment, sports and music -- Advertising: using media in the marketplace -- Public relations: influencing beliefs, attitudes and actions -- Social forces: economics, technology and policy -- Media effects: the processes and influences of mass communication -- Ethics: assessing the content and behavior of the media
Control code
ocn308171509
Dimensions
28 cm
Extent
xiii, 411 pages
Isbn
9780205595822
Lccn
2009029945
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
  • (Sirsi) o308171509
  • (OCoLC)308171509

Library Locations

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