The Resource The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer
The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer
Resource Information
The item The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.This item is available to borrow from 1 library branch.
Resource Information
The item The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.
This item is available to borrow from 1 library branch.
- Summary
-
- "A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens, "--NoveList
- Visual biases and behavioral patterns influence our thinking when we're on our laptops, iPads, smartphones, or smartwatches. The sheer volume of information and choices available online, combined with the ease of tapping "buy," often make for poor decision making on screens. Benartzi shows how digital designs can influence our decision making on screens in all sorts of surprising ways, and reveals how we can create an online world that helps us think better, not worse
- Language
- eng
- Extent
- viii, 248 pages
- Contents
-
- Introduction
- The mental screen
- Function follows form
- Display biases
- The new mirror
- Desirable difficulty
- Digital tailoring
- The choice opportunity
- Thinking architecture
- Summary : Tools for the future
- Appendix : The complete list of tools
- Isbn
- 9781591848325
- Label
- The smarter screen : surprising ways to influence and improve online behavior
- Title
- The smarter screen
- Title remainder
- surprising ways to influence and improve online behavior
- Statement of responsibility
- Shlomo Benartzi with Jonah Lehrer
- Language
- eng
- Summary
-
- "A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens, "--NoveList
- Visual biases and behavioral patterns influence our thinking when we're on our laptops, iPads, smartphones, or smartwatches. The sheer volume of information and choices available online, combined with the ease of tapping "buy," often make for poor decision making on screens. Benartzi shows how digital designs can influence our decision making on screens in all sorts of surprising ways, and reveals how we can create an online world that helps us think better, not worse
- Cataloging source
- YDXCP
- http://library.link/vocab/creatorName
- Benartzi, Shlomo
- Dewey number
- 658.8/342
- Index
- index present
- LC call number
- HF5415.32
- LC item number
- .B46 2015
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/relatedWorkOrContributorName
- Lehrer, Jonah
- http://library.link/vocab/subjectName
-
- Decision making
- Consumer behavior
- Internet
- Neuroeconomics
- Consumer behavior
- Decision making
- Internet
- Neuroeconomics
- Internet
- Neuroökonomik
- Verbraucherverhalten
- Label
- The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer
- Bibliography note
- Includes bibliographical references (pages 215-238) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction -- The mental screen -- Function follows form -- Display biases -- The new mirror -- Desirable difficulty -- Digital tailoring -- The choice opportunity -- Thinking architecture -- Summary : Tools for the future -- Appendix : The complete list of tools
- Control code
- ocn894540660
- Dimensions
- 23 cm
- Extent
- viii, 248 pages
- Isbn
- 9781591848325
- Lccn
- 2015510308
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
-
- (Sirsi) i9781591847861
- (OCoLC)894540660
- Label
- The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer
- Bibliography note
- Includes bibliographical references (pages 215-238) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction -- The mental screen -- Function follows form -- Display biases -- The new mirror -- Desirable difficulty -- Digital tailoring -- The choice opportunity -- Thinking architecture -- Summary : Tools for the future -- Appendix : The complete list of tools
- Control code
- ocn894540660
- Dimensions
- 23 cm
- Extent
- viii, 248 pages
- Isbn
- 9781591848325
- Lccn
- 2015510308
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
-
- (Sirsi) i9781591847861
- (OCoLC)894540660
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/portal/The-smarter-screen--surprising-ways-to-influence/p0khj26QR-E/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/portal/The-smarter-screen--surprising-ways-to-influence/p0khj26QR-E/">The smarter screen : surprising ways to influence and improve online behavior, Shlomo Benartzi with Jonah Lehrer</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>
