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The Resource The right-brain business plan : a creative, visual map for success, Jennifer Lee ; foreword by Chris Guillebeau

The right-brain business plan : a creative, visual map for success, Jennifer Lee ; foreword by Chris Guillebeau

Creator
Summary
Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it?s like to make the entrepreneurial leap? and how to do it successfully. The key is showing creative types how to use? rather than stifle? the imagination and intuition that make them creative in the first place. Lee?s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee?s wonderfully original approach. Discover how to:? Develop a financial plan with fun and flair? Select your circle of support to get the work done? Clarify your business values and goals? Paint a picture of your business landscape? Understand your competition and what makes you stand out from the crowd? Identify your perfect customers and create a marketing plan to reach them? Map out concrete action steps to bring your Right-Brain Business Plan to life
Language
eng
Work
Publication
Extent
1 online resource (xii, 223 pages)
Contents
  • Starting from the top: the skinny on the right-brain business plan process and structure
  • Crafting your business vision and values: where is your business headed, and what do you and your company stand for?
  • Painting your business landscape: it's a big world out there; where do you and your business fit in?
  • Getting the word out with marketing: find and connect with your perfect customers
  • Managing the moola
  • color by numbers: develop a financial plan with fun and flair
  • Corralling your creative cohorts: build a creative playground of business support so you don't have to go it alone
  • Action planning
  • where the rubber meets the road: make your plan real with goals, strategies, and action steps
  • Weaving it all together: put the finishing touches on your right-brain business plan
  • Maintaining the magic and momentum: keep your right-brain business plan alive
Isbn
9781577319450
Link
Instance
Label
The right-brain business plan : a creative, visual map for success
Title
The right-brain business plan
Title remainder
a creative, visual map for success
Statement of responsibility
Jennifer Lee ; foreword by Chris Guillebeau
Creator
Subject
Genre
Language
eng
Summary
Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it?s like to make the entrepreneurial leap? and how to do it successfully. The key is showing creative types how to use? rather than stifle? the imagination and intuition that make them creative in the first place. Lee?s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee?s wonderfully original approach. Discover how to:? Develop a financial plan with fun and flair? Select your circle of support to get the work done? Clarify your business values and goals? Paint a picture of your business landscape? Understand your competition and what makes you stand out from the crowd? Identify your perfect customers and create a marketing plan to reach them? Map out concrete action steps to bring your Right-Brain Business Plan to life
Cataloging source
TEFOD
http://library.link/vocab/creatorDate
1974-
http://library.link/vocab/creatorName
Lee, Jennifer
Dewey number
658.4/01
Illustrations
illustrations
Index
index present
LC call number
HD30.28
LC item number
.L438 2011eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Business planning
  • Creative ability in business
  • Creative thinking
  • Entrepreneurship
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Entrepreneurship
  • Business planning
  • Creative ability in business
  • Creative thinking
  • Entrepreneurship
Label
The right-brain business plan : a creative, visual map for success, Jennifer Lee ; foreword by Chris Guillebeau
Link
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (pages 205-207) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Starting from the top: the skinny on the right-brain business plan process and structure -- Crafting your business vision and values: where is your business headed, and what do you and your company stand for? -- Painting your business landscape: it's a big world out there; where do you and your business fit in? -- Getting the word out with marketing: find and connect with your perfect customers -- Managing the moola -- color by numbers: develop a financial plan with fun and flair -- Corralling your creative cohorts: build a creative playground of business support so you don't have to go it alone -- Action planning -- where the rubber meets the road: make your plan real with goals, strategies, and action steps -- Weaving it all together: put the finishing touches on your right-brain business plan -- Maintaining the magic and momentum: keep your right-brain business plan alive
Control code
ocn753700923
Dimensions
unknown
Extent
1 online resource (xii, 223 pages)
File format
unknown
Form of item
online
Isbn
9781577319450
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
color illustrations
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
E80CA508-C6D2-4B63-8734-D4F4E91183AF
System control number
  • (Sirsi) o753700923
  • (OCoLC)753700923
Label
The right-brain business plan : a creative, visual map for success, Jennifer Lee ; foreword by Chris Guillebeau
Link
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (pages 205-207) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Starting from the top: the skinny on the right-brain business plan process and structure -- Crafting your business vision and values: where is your business headed, and what do you and your company stand for? -- Painting your business landscape: it's a big world out there; where do you and your business fit in? -- Getting the word out with marketing: find and connect with your perfect customers -- Managing the moola -- color by numbers: develop a financial plan with fun and flair -- Corralling your creative cohorts: build a creative playground of business support so you don't have to go it alone -- Action planning -- where the rubber meets the road: make your plan real with goals, strategies, and action steps -- Weaving it all together: put the finishing touches on your right-brain business plan -- Maintaining the magic and momentum: keep your right-brain business plan alive
Control code
ocn753700923
Dimensions
unknown
Extent
1 online resource (xii, 223 pages)
File format
unknown
Form of item
online
Isbn
9781577319450
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
color illustrations
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
E80CA508-C6D2-4B63-8734-D4F4E91183AF
System control number
  • (Sirsi) o753700923
  • (OCoLC)753700923

Subject

Genre

Library Locations

    • Waubonsee: Sugar Grove Campus - Todd LibraryBorrow it
      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974000 -88.45785

Library Links

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