The Resource The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco
The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco
Resource Information
The item The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.This item is available to borrow from 1 library branch.
Resource Information
The item The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.
This item is available to borrow from 1 library branch.
- Summary
- The coauthors, Curtis and Giamanco present Sales 2.0, a significant expansion from selling via the traditional face-to-face or telephone sales methods. The book begins by examining the impact of the communication revolution on sales as well as the history of selling. Then it goes on to describe each social network, explain how they work, and create a road map for a social media sales strategy, including how to empower salespeople to overcome their resistance to change.--[book cover]
- Language
- eng
- Extent
- 1 online resource (xv, 204 pages)
- Contents
-
- The New Handshake: Sales Meets Social Media; Contents; Acknowledgments; Introduction; PART ONE: THE EVOLUTION OF SELLING AND BUYERS; Chapter 1: The Evolution of Sales; Chapter 2: The Evolution of Buyers and Online Communication; Chapter 3: The Wild, Wild West of Social Media; Chapter 4: What Are You Waiting For?; Chapter 5: Consultative Selling: Make New Friends but Keep the Old; Chapter 6: What Does Your Social Media Customer Look Like?; Chapter 7: Developing the Corporate Mindset; Chapter 8: Charting Your Course: The Three P's: Purpose, Plan, People
- Isbn
- 9780313382727
- Label
- The new handshake : sales meets social media
- Title
- The new handshake
- Title remainder
- sales meets social media
- Statement of responsibility
- Joan C. Curtis and Barbara Giamanco
- Subject
-
- BUSINESS & ECONOMICS -- Mail Order
- BUSINESS & ECONOMICS -- Marketing | Direct
- BUSINESS & ECONOMICS -- Marketing | Multilevel
- BUSINESS & ECONOMICS -- Marketing | Telemarketing
- Electronic books
- Internet marketing
- Internet marketing
- Selling
- Selling
- Social media
- Social media
- Target marketing
- Target marketing
- BUSINESS & ECONOMICS -- E-Commerce | Internet Marketing
- Language
- eng
- Summary
- The coauthors, Curtis and Giamanco present Sales 2.0, a significant expansion from selling via the traditional face-to-face or telephone sales methods. The book begins by examining the impact of the communication revolution on sales as well as the history of selling. Then it goes on to describe each social network, explain how they work, and create a road map for a social media sales strategy, including how to empower salespeople to overcome their resistance to change.--[book cover]
- Cataloging source
- N$T
- http://library.link/vocab/creatorDate
- 1950-
- http://library.link/vocab/creatorName
- Curtis, Joan C.
- Dewey number
- 658.8/72
- Index
- index present
- LC call number
- HF5438.25
- LC item number
- .C87 2010eb
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- http://library.link/vocab/relatedWorkOrContributorName
- Giamanco, Barbara
- http://library.link/vocab/subjectName
-
- Selling
- Social media
- Internet marketing
- Target marketing
- Internet marketing
- Selling
- Social media
- Target marketing
- BUSINESS & ECONOMICS
- BUSINESS & ECONOMICS
- BUSINESS & ECONOMICS
- BUSINESS & ECONOMICS
- BUSINESS & ECONOMICS
- Internet marketing
- Selling
- Social media
- Target marketing
- Label
- The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco
- Antecedent source
- unknown
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- The New Handshake: Sales Meets Social Media; Contents; Acknowledgments; Introduction; PART ONE: THE EVOLUTION OF SELLING AND BUYERS; Chapter 1: The Evolution of Sales; Chapter 2: The Evolution of Buyers and Online Communication; Chapter 3: The Wild, Wild West of Social Media; Chapter 4: What Are You Waiting For?; Chapter 5: Consultative Selling: Make New Friends but Keep the Old; Chapter 6: What Does Your Social Media Customer Look Like?; Chapter 7: Developing the Corporate Mindset; Chapter 8: Charting Your Course: The Three P's: Purpose, Plan, People
- Control code
- ocn659755276
- Dimensions
- unknown
- Extent
- 1 online resource (xv, 204 pages)
- File format
- unknown
- Form of item
- online
- Isbn
- 9780313382727
- Level of compression
- unknown
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Quality assurance targets
- not applicable
- Reformatting quality
- unknown
- Sound
- unknown sound
- Specific material designation
- remote
- Stock number
- DB02D41C-2A1C-4B07-B477-EFF50DEB4901
- System control number
-
- (Sirsi) o659755276
- (OCoLC)659755276
- Label
- The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco
- Antecedent source
- unknown
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- The New Handshake: Sales Meets Social Media; Contents; Acknowledgments; Introduction; PART ONE: THE EVOLUTION OF SELLING AND BUYERS; Chapter 1: The Evolution of Sales; Chapter 2: The Evolution of Buyers and Online Communication; Chapter 3: The Wild, Wild West of Social Media; Chapter 4: What Are You Waiting For?; Chapter 5: Consultative Selling: Make New Friends but Keep the Old; Chapter 6: What Does Your Social Media Customer Look Like?; Chapter 7: Developing the Corporate Mindset; Chapter 8: Charting Your Course: The Three P's: Purpose, Plan, People
- Control code
- ocn659755276
- Dimensions
- unknown
- Extent
- 1 online resource (xv, 204 pages)
- File format
- unknown
- Form of item
- online
- Isbn
- 9780313382727
- Level of compression
- unknown
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Quality assurance targets
- not applicable
- Reformatting quality
- unknown
- Sound
- unknown sound
- Specific material designation
- remote
- Stock number
- DB02D41C-2A1C-4B07-B477-EFF50DEB4901
- System control number
-
- (Sirsi) o659755276
- (OCoLC)659755276
Subject
- BUSINESS & ECONOMICS -- Mail Order
- BUSINESS & ECONOMICS -- Marketing | Direct
- BUSINESS & ECONOMICS -- Marketing | Multilevel
- BUSINESS & ECONOMICS -- Marketing | Telemarketing
- Electronic books
- Internet marketing
- Internet marketing
- Selling
- Selling
- Social media
- Social media
- Target marketing
- Target marketing
- BUSINESS & ECONOMICS -- E-Commerce | Internet Marketing
Genre
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/portal/The-new-handshake--sales-meets-social-media/CNEQP9D0gvg/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/portal/The-new-handshake--sales-meets-social-media/CNEQP9D0gvg/">The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/portal/The-new-handshake--sales-meets-social-media/CNEQP9D0gvg/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/portal/The-new-handshake--sales-meets-social-media/CNEQP9D0gvg/">The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>