Coverart for item
The Resource The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco

The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco

Label
The new handshake : sales meets social media
Title
The new handshake
Title remainder
sales meets social media
Statement of responsibility
Joan C. Curtis and Barbara Giamanco
Creator
Contributor
Subject
Genre
Language
eng
Summary
The coauthors, Curtis and Giamanco present Sales 2.0, a significant expansion from selling via the traditional face-to-face or telephone sales methods. The book begins by examining the impact of the communication revolution on sales as well as the history of selling. Then it goes on to describe each social network, explain how they work, and create a road map for a social media sales strategy, including how to empower salespeople to overcome their resistance to change.--[book cover]
Cataloging source
N$T
http://library.link/vocab/creatorDate
1950-
http://library.link/vocab/creatorName
Curtis, Joan C.
Dewey number
658.8/72
Index
index present
LC call number
HF5438.25
LC item number
.C87 2010eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
Giamanco, Barbara
http://library.link/vocab/subjectName
  • Selling
  • Social media
  • Internet marketing
  • Target marketing
  • Internet marketing
  • Selling
  • Social media
  • Target marketing
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Internet marketing
  • Selling
  • Social media
  • Target marketing
Label
The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The New Handshake: Sales Meets Social Media; Contents; Acknowledgments; Introduction; PART ONE: THE EVOLUTION OF SELLING AND BUYERS; Chapter 1: The Evolution of Sales; Chapter 2: The Evolution of Buyers and Online Communication; Chapter 3: The Wild, Wild West of Social Media; Chapter 4: What Are You Waiting For?; Chapter 5: Consultative Selling: Make New Friends but Keep the Old; Chapter 6: What Does Your Social Media Customer Look Like?; Chapter 7: Developing the Corporate Mindset; Chapter 8: Charting Your Course: The Three P's: Purpose, Plan, People
Control code
ocn659755276
Dimensions
unknown
Extent
1 online resource (xv, 204 pages)
File format
unknown
Form of item
online
Isbn
9780313382727
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
DB02D41C-2A1C-4B07-B477-EFF50DEB4901
System control number
  • (Sirsi) o659755276
  • (OCoLC)659755276
Label
The new handshake : sales meets social media, Joan C. Curtis and Barbara Giamanco
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The New Handshake: Sales Meets Social Media; Contents; Acknowledgments; Introduction; PART ONE: THE EVOLUTION OF SELLING AND BUYERS; Chapter 1: The Evolution of Sales; Chapter 2: The Evolution of Buyers and Online Communication; Chapter 3: The Wild, Wild West of Social Media; Chapter 4: What Are You Waiting For?; Chapter 5: Consultative Selling: Make New Friends but Keep the Old; Chapter 6: What Does Your Social Media Customer Look Like?; Chapter 7: Developing the Corporate Mindset; Chapter 8: Charting Your Course: The Three P's: Purpose, Plan, People
Control code
ocn659755276
Dimensions
unknown
Extent
1 online resource (xv, 204 pages)
File format
unknown
Form of item
online
Isbn
9780313382727
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
DB02D41C-2A1C-4B07-B477-EFF50DEB4901
System control number
  • (Sirsi) o659755276
  • (OCoLC)659755276

Library Locations

    • Waubonsee: Sugar Grove Campus - Todd LibraryBorrow it
      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974000 -88.45785
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