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The Resource The marketing toolkit : bite-sized wisdom, perfect for busy people who would sooner be succeeding, not reading--, Jeff Della Mura

The marketing toolkit : bite-sized wisdom, perfect for busy people who would sooner be succeeding, not reading--, Jeff Della Mura

Creator
Summary
After more than thirty years at the coalface of the marketing and communication industry, Jeff Della Mura knows what hurts, what works and what doesn't. He is a Chartered Marketer, a Fellow of The Chartered Institute of Marketing, a visiting lecturer and an award-winning business adviser. A supportive observer of growing businesses, Jeff has written numerous advisory articles and briefings
Language
eng
Work
Publication
Edition
1st ed.
Extent
1 online resource (xxi, 166 pages)
Note
  • Title from PDF title page (viewed Mar. 31, 2009)
  • Includes index
Contents
  • The ten fundamentals of marketing
  • The stepping-stones to success
  • Setting your house in order
  • Sales and communication nuggets
  • Making the best use of the (well) written word
  • Popular marketing media and options
  • Tools, tips and time-savers
  • The point of it all : profitable customers
Isbn
9781848033214
Instance
Label
The marketing toolkit : bite-sized wisdom, perfect for busy people who would sooner be succeeding, not reading--
Title
The marketing toolkit
Title remainder
bite-sized wisdom, perfect for busy people who would sooner be succeeding, not reading--
Statement of responsibility
Jeff Della Mura
Title variation
Marketing tool kit
Creator
Subject
Genre
Language
eng
Summary
After more than thirty years at the coalface of the marketing and communication industry, Jeff Della Mura knows what hurts, what works and what doesn't. He is a Chartered Marketer, a Fellow of The Chartered Institute of Marketing, a visiting lecturer and an award-winning business adviser. A supportive observer of growing businesses, Jeff has written numerous advisory articles and briefings
Cataloging source
N$T
http://library.link/vocab/creatorName
Della Mura, Jeff
Dewey number
658.8
Index
index present
LC call number
HF5415
LC item number
.D45 2009eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • handbooks
http://library.link/vocab/subjectName
  • Marketing
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Marketing
Label
The marketing toolkit : bite-sized wisdom, perfect for busy people who would sooner be succeeding, not reading--, Jeff Della Mura
Instantiates
Publication
Note
  • Title from PDF title page (viewed Mar. 31, 2009)
  • Includes index
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The ten fundamentals of marketing -- The stepping-stones to success -- Setting your house in order -- Sales and communication nuggets -- Making the best use of the (well) written word -- Popular marketing media and options -- Tools, tips and time-savers -- The point of it all : profitable customers
Control code
ocn317493253
Dimensions
unknown
Edition
1st ed.
Extent
1 online resource (xxi, 166 pages)
File format
unknown
Form of item
online
Isbn
9781848033214
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
F0465812-311A-4EE3-9BE5-2B054C1AD06B
System control number
  • (Sirsi) o317493253
  • (OCoLC)317493253
Label
The marketing toolkit : bite-sized wisdom, perfect for busy people who would sooner be succeeding, not reading--, Jeff Della Mura
Publication
Note
  • Title from PDF title page (viewed Mar. 31, 2009)
  • Includes index
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The ten fundamentals of marketing -- The stepping-stones to success -- Setting your house in order -- Sales and communication nuggets -- Making the best use of the (well) written word -- Popular marketing media and options -- Tools, tips and time-savers -- The point of it all : profitable customers
Control code
ocn317493253
Dimensions
unknown
Edition
1st ed.
Extent
1 online resource (xxi, 166 pages)
File format
unknown
Form of item
online
Isbn
9781848033214
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
F0465812-311A-4EE3-9BE5-2B054C1AD06B
System control number
  • (Sirsi) o317493253
  • (OCoLC)317493253

Subject

Genre

Library Locations

    • Waubonsee: Sugar Grove Campus - Todd LibraryBorrow it
      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974000 -88.45785

Library Links

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