The Resource The long tail : why the future of business is selling less of more, Chris Anderson
The long tail : why the future of business is selling less of more, Chris Anderson
Resource Information
The item The long tail : why the future of business is selling less of more, Chris Anderson represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.This item is available to borrow from 1 library branch.
Resource Information
The item The long tail : why the future of business is selling less of more, Chris Anderson represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.
This item is available to borrow from 1 library branch.
- Summary
- Examines the rise of the niche in today's economy, thanks to a breakdown in the barrier between supply and demand and the increasing availability of everything to everyone, and assesses the implications of this new economic model for business
- Language
- eng
- Edition
- 1st ed.
- Extent
- xii, 238 pages
- Contents
-
- 4.
- The three forces of the long tail
- 5.
- The new procedures
- 6.
- The new markets
- 7.
- The new tastemakers
- 8.
- Long tail economics
- Acknowledgments
- 9.
- The short head
- 10.
- The paradise of choice
- 11.
- Niche culture
- 12.
- The infinite screen
- 13.
- Beyond entertainment
- Introduction
- 14.
- Long tail rules
- Coda : tomorrow's tail
- Notes on sources and further reading
- Index
- 1.
- The long tail
- 2.
- The rise and fall of the hit
- 3.
- A short history of the long tail
- Isbn
- 9781401308605
- Label
- The long tail : why the future of business is selling less of more
- Title
- The long tail
- Title remainder
- why the future of business is selling less of more
- Statement of responsibility
- Chris Anderson
- Subject
-
- Commerce
- Internet
- Internet
- Internet marketing
- Internet marketing
- Interplanetary dust
- Market segmentation
- Market segmentation
- Marketing
- Marketing -- Technological innovations
- Marketing -- Technological innovations
- Marknadsföring via Internet
- Marktnische
- Mercadotecnia -- Innovaciones tecnológicas
- Mercadotecnia por Internet
- Online-Marketing
- Segmentación del mercado
- Technology
- Telemarketing
- Advertising as Topic
- Language
- eng
- Summary
- Examines the rise of the niche in today's economy, thanks to a breakdown in the barrier between supply and demand and the increasing availability of everything to everyone, and assesses the implications of this new economic model for business
- Cataloging source
- DLC
- http://library.link/vocab/creatorDate
- 1961-
- http://library.link/vocab/creatorName
- Anderson, Chris
- Dewey number
- 658.8/02
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5415.127
- LC item number
- .A54 2006
- Literary form
- non fiction
- Nature of contents
- bibliography
- NLM call number
- HF 5415.127
- NLM item number
- A545L 2006
- Series statement
- Professional Development Collection
- http://library.link/vocab/subjectName
-
- Market segmentation
- Internet marketing
- Marketing
- Internet marketing
- Market segmentation
- Marketing
- Marktnische
- Online-Marketing
- Telemarketing
- Internet
- Marknadsföring via Internet
- Segmentación del mercado
- Mercadotecnia por Internet
- Mercadotecnia
- Internet
- Marketing
- Advertising as Topic
- Commerce
- Technology
- Interplanetary dust
- Label
- The long tail : why the future of business is selling less of more, Chris Anderson
- Link
- Bibliography note
- Includes bibliographical references (pages 227-230) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
-
- 4.
- The three forces of the long tail
- 5.
- The new procedures
- 6.
- The new markets
- 7.
- The new tastemakers
- 8.
- Long tail economics
- Acknowledgments
- 9.
- The short head
- 10.
- The paradise of choice
- 11.
- Niche culture
- 12.
- The infinite screen
- 13.
- Beyond entertainment
- Introduction
- 14.
- Long tail rules
- Coda : tomorrow's tail
- Notes on sources and further reading
- Index
- 1.
- The long tail
- 2.
- The rise and fall of the hit
- 3.
- A short history of the long tail
- Control code
- ocm65187392
- Dimensions
- 25 cm.
- Edition
- 1st ed.
- Extent
- xii, 238 pages
- Isbn
- 9781401308605
- Lccn
- 2006043378
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other control number
-
- 435548871
- 9781401302375
- Other physical details
- illustrations
- Specific material designation
- regular print
- System control number
-
- (Sirsi) o65187392
- (OCoLC)65187392
- Label
- The long tail : why the future of business is selling less of more, Chris Anderson
- Link
- Bibliography note
- Includes bibliographical references (pages 227-230) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
-
- 4.
- The three forces of the long tail
- 5.
- The new procedures
- 6.
- The new markets
- 7.
- The new tastemakers
- 8.
- Long tail economics
- Acknowledgments
- 9.
- The short head
- 10.
- The paradise of choice
- 11.
- Niche culture
- 12.
- The infinite screen
- 13.
- Beyond entertainment
- Introduction
- 14.
- Long tail rules
- Coda : tomorrow's tail
- Notes on sources and further reading
- Index
- 1.
- The long tail
- 2.
- The rise and fall of the hit
- 3.
- A short history of the long tail
- Control code
- ocm65187392
- Dimensions
- 25 cm.
- Edition
- 1st ed.
- Extent
- xii, 238 pages
- Isbn
- 9781401308605
- Lccn
- 2006043378
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other control number
-
- 435548871
- 9781401302375
- Other physical details
- illustrations
- Specific material designation
- regular print
- System control number
-
- (Sirsi) o65187392
- (OCoLC)65187392
Subject
- Commerce
- Internet
- Internet
- Internet marketing
- Internet marketing
- Interplanetary dust
- Market segmentation
- Market segmentation
- Marketing
- Marketing -- Technological innovations
- Marketing -- Technological innovations
- Marknadsföring via Internet
- Marktnische
- Mercadotecnia -- Innovaciones tecnológicas
- Mercadotecnia por Internet
- Online-Marketing
- Segmentación del mercado
- Technology
- Telemarketing
- Advertising as Topic
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/portal/The-long-tail--why-the-future-of-business-is/qkU4nofGh_Y/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/portal/The-long-tail--why-the-future-of-business-is/qkU4nofGh_Y/">The long tail : why the future of business is selling less of more, Chris Anderson</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>
