Coverart for item
The Resource Broadcast media, (electronic resource)

Broadcast media, (electronic resource)

Label
Broadcast media
Title
Broadcast media
Contributor
Subject
Genre
Language
eng
Summary
  • Looks at television and radio broadcast media and covers the advantages of each medium. The rating systems and the newer concepts of target marketing are discussed with comments from broadcast advertising executives
  • Role of television in advertising
Cataloging source
JNA
Characteristic
videorecording
Language note
In English
http://library.link/vocab/relatedWorkOrContributorName
  • D.E. Visuals (Firm)
  • D.E. Visuals (Firm)
Runtime
16
Series statement
Business education in video
http://library.link/vocab/subjectName
  • Advertising
  • Cable television advertising
  • Radio advertising
  • Television advertising
Technique
live action
Label
Broadcast media, (electronic resource)
Link
http://www.aspresolver.com/aspresolver.asp?BUSV;1795739
Instantiates
Publication
Note
Previously published as DVD
Antecedent source
file reproduced from original
Control code
ASP1795739/busv
Dimensions
unknown
Extent
1 online resource (16 min.)
Form of item
electronic
Medium for sound
other
Reformatting quality
access
Reproduction note
Electronic reproduction.
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
System control number
  • (Sirsi) a207862
  • (OCoLC)794308910
Video recording format
other
Label
Broadcast media, (electronic resource)
Link
http://www.aspresolver.com/aspresolver.asp?BUSV;1795739
Publication
Note
Previously published as DVD
Antecedent source
file reproduced from original
Control code
ASP1795739/busv
Dimensions
unknown
Extent
1 online resource (16 min.)
Form of item
electronic
Medium for sound
other
Reformatting quality
access
Reproduction note
Electronic reproduction.
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
System control number
  • (Sirsi) a207862
  • (OCoLC)794308910
Video recording format
other

Library Locations

    • Waubonsee: Sugar Grove Campus - Todd LibraryBorrow it
      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974 -88.45785
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