Coverart for item
The Resource Advertising sin and sickness : the politics of alcohol and tobacco marketing, 1950-1990, Pamela E. Pennock

Advertising sin and sickness : the politics of alcohol and tobacco marketing, 1950-1990, Pamela E. Pennock

Label
Advertising sin and sickness : the politics of alcohol and tobacco marketing, 1950-1990
Title
Advertising sin and sickness
Title remainder
the politics of alcohol and tobacco marketing, 1950-1990
Statement of responsibility
Pamela E. Pennock
Creator
Subject
Genre
Language
eng
Member of
Cataloging source
DLC
http://library.link/vocab/creatorName
Pennock, Pamela E
Dewey number
659.19/66310973
Illustrations
illustrations
Index
index present
LC call number
HF6161.L46
LC item number
P46 2007
Literary form
non fiction
Nature of contents
bibliography
Series statement
Drugs and alcohol
http://library.link/vocab/subjectName
  • Advertising
  • Advertising
  • Corporate speech
  • Smoking
  • Alcohol Drinking
  • Temperance
  • Advertising
  • Advertising
  • Corporate speech
  • United States
  • Reclame
  • Alcoholische dranken
  • Sigaretten
  • Politieke aspecten
  • Zigarette
  • Werbung
  • Alkoholisches Getränk
  • USA
  • Publicidad
  • Publicidad
  • Lenguaje corporativo
Label
Advertising sin and sickness : the politics of alcohol and tobacco marketing, 1950-1990, Pamela E. Pennock
Link
http://catdir.loc.gov/catdir/toc/ecip0615/2006016679.html
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 231-275) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction. Health, morality, and free speech -- pt. 1. The failed fight to ban alcohol advertising, 1947-1958 -- 1. Temperance and mass society -- 2. The industries' regulatory response -- 3. Legislative battles : politics and rhetoric -- pt. 2. The battle to regulate cigarette marketing, 1960s -- 4. Emergence of the postwar antismoking movement -- 5. The warning label debate -- 6. The next push : restricting advertising -- pt. 3. The new temperance movement and alcohol marketing restrictions, 1970s and 1980s -- 7. The political, legal, and scientific context of regulation -- 8. Policy contests : warning labels and advertising controls -- Conclusion. The elusive quest for restraints
Control code
ocm70060940
Dimensions
24 cm.
Extent
viii, 282 pages
Isbn
9780875803685
Lccn
2006016679
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
  • (Sirsi) o70060940
  • (OCoLC)70060940
Label
Advertising sin and sickness : the politics of alcohol and tobacco marketing, 1950-1990, Pamela E. Pennock
Link
http://catdir.loc.gov/catdir/toc/ecip0615/2006016679.html
Publication
Bibliography note
Includes bibliographical references (pages 231-275) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction. Health, morality, and free speech -- pt. 1. The failed fight to ban alcohol advertising, 1947-1958 -- 1. Temperance and mass society -- 2. The industries' regulatory response -- 3. Legislative battles : politics and rhetoric -- pt. 2. The battle to regulate cigarette marketing, 1960s -- 4. Emergence of the postwar antismoking movement -- 5. The warning label debate -- 6. The next push : restricting advertising -- pt. 3. The new temperance movement and alcohol marketing restrictions, 1970s and 1980s -- 7. The political, legal, and scientific context of regulation -- 8. Policy contests : warning labels and advertising controls -- Conclusion. The elusive quest for restraints
Control code
ocm70060940
Dimensions
24 cm.
Extent
viii, 282 pages
Isbn
9780875803685
Lccn
2006016679
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
  • (Sirsi) o70060940
  • (OCoLC)70060940

Library Locations

    • Waubonsee: Sugar Grove Campus - Todd LibraryBorrow it
      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974 -88.45785
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