Coverart for item
The Resource A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors

A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors

Label
A simple path to sustainability : green business strategies for small and medium-sized businesses
Title
A simple path to sustainability
Title remainder
green business strategies for small and medium-sized businesses
Statement of responsibility
Fred Andreas [and others], editors
Contributor
Subject
Genre
Language
eng
Summary
"A Simple Path to Sustainability: Green Business Strategies for Small and Medium-sized Businesses is designed specifically to help smaller enterprises share in the benefits that flow from sustainability. Built around case histories showcasing 12 small to medium-size enterprises (SMEs) that have outstanding records of sustainability, this unique, hands-on guide will help readers choose and develop sustainability strategies and undertake the marketing and management initiatives necessary for success. The studies collected here detail each company's journey from initial idea through building a new culture, engaging stakeholders, gaining competitive advantage, and planning for the future. Each study also covers the challenges encountered, successes and failures, and lessons learned. Cases are centered around distinct themes, including a marketing/public relations perspective, a risk management perspective, an organizational culture perspective, and a new product development perspective. Taken as a whole, these stories do more than inform. They will inspire managers to become green entrepreneurs, undertaking sustainable strategies that can reap surprising benefits."--EBL book details
Cataloging source
MERUC
Dewey number
658.4/083
Illustrations
illustrations
Index
index present
LC call number
HD2341
LC item number
.S553 2011eb
Literary form
non fiction
NAL call number
HD2341
NAL item number
.S553 2011
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1952-
http://library.link/vocab/relatedWorkOrContributorName
Andreas, Fred
http://library.link/vocab/subjectName
  • Small business
  • Sustainable development
  • Social responsibility of business
  • Small business
  • Social responsibility of business
  • Sustainable development
  • BUSINESS & ECONOMICS
  • Small business
  • Social responsibility of business
  • Sustainable development
Label
A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Part I: Overview -- Introduction -- Measuring Costs and Benefits -- Part II: Sustainability Cases For Small To Medium-Sized Firms -- Eco-Products -- Barrett Studio Architects, Boulder, Colorado -- Forest City: The Evolution of Sustainability in Forest City's Development of Stapleton -- Boulder Community Hospital -- The Digital Frontier -- Boulder Valley Credit Union: "Better Banking Naturally" -- New Belgium Brewery -- Guaranteed Recycling Xperts: A Cleantech Business That Wasn't -- Denver Machine Shop: Sustainability through Four Generations -- First Affirmative Financial Network: Responding to Socially Conscious Market Demand -- Boulder Outlook Hotel -- Part III: Overall Lessons -- Overall Sustainability Lesson: Why Small and Medium-Sized Firms Should Invest in Sustainability -- Glossary -- Index
Control code
ocn711749086
Dimensions
unknown
Extent
1 online resource (xx, 253 pages)
Form of item
online
Isbn
9780313382703
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
Specific material designation
remote
Stock number
BB775D76-5BD4-4F64-9FFC-A239174DBD8B
System control number
  • (Sirsi) o711749086
  • (OCoLC)711749086
Label
A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Part I: Overview -- Introduction -- Measuring Costs and Benefits -- Part II: Sustainability Cases For Small To Medium-Sized Firms -- Eco-Products -- Barrett Studio Architects, Boulder, Colorado -- Forest City: The Evolution of Sustainability in Forest City's Development of Stapleton -- Boulder Community Hospital -- The Digital Frontier -- Boulder Valley Credit Union: "Better Banking Naturally" -- New Belgium Brewery -- Guaranteed Recycling Xperts: A Cleantech Business That Wasn't -- Denver Machine Shop: Sustainability through Four Generations -- First Affirmative Financial Network: Responding to Socially Conscious Market Demand -- Boulder Outlook Hotel -- Part III: Overall Lessons -- Overall Sustainability Lesson: Why Small and Medium-Sized Firms Should Invest in Sustainability -- Glossary -- Index
Control code
ocn711749086
Dimensions
unknown
Extent
1 online resource (xx, 253 pages)
Form of item
online
Isbn
9780313382703
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
Specific material designation
remote
Stock number
BB775D76-5BD4-4F64-9FFC-A239174DBD8B
System control number
  • (Sirsi) o711749086
  • (OCoLC)711749086

Library Locations

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      Collins Hall 2nd Floor Waubonsee Community College Route 47 at Waubonsee Drive, Sugar Grove, IL, 60554-9454, US
      41.7974 -88.45785
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