The Resource A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors
A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors
Resource Information
The item A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.This item is available to borrow from 1 library branch.
Resource Information
The item A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Waubonsee Community College.
This item is available to borrow from 1 library branch.
- Summary
- "A Simple Path to Sustainability: Green Business Strategies for Small and Medium-sized Businesses is designed specifically to help smaller enterprises share in the benefits that flow from sustainability. Built around case histories showcasing 12 small to medium-size enterprises (SMEs) that have outstanding records of sustainability, this unique, hands-on guide will help readers choose and develop sustainability strategies and undertake the marketing and management initiatives necessary for success. The studies collected here detail each company's journey from initial idea through building a new culture, engaging stakeholders, gaining competitive advantage, and planning for the future. Each study also covers the challenges encountered, successes and failures, and lessons learned. Cases are centered around distinct themes, including a marketing/public relations perspective, a risk management perspective, an organizational culture perspective, and a new product development perspective. Taken as a whole, these stories do more than inform. They will inspire managers to become green entrepreneurs, undertaking sustainable strategies that can reap surprising benefits."--EBL book details
- Language
- eng
- Extent
- 1 online resource (xx, 253 pages)
- Contents
-
- Part I: Overview
- Introduction
- Measuring Costs and Benefits
- Part II: Sustainability Cases For Small To Medium-Sized Firms
- Eco-Products
- Barrett Studio Architects, Boulder, Colorado
- Forest City: The Evolution of Sustainability in Forest City's Development of Stapleton
- Boulder Community Hospital
- The Digital Frontier
- Boulder Valley Credit Union: "Better Banking Naturally"
- New Belgium Brewery
- Guaranteed Recycling Xperts: A Cleantech Business That Wasn't
- Denver Machine Shop: Sustainability through Four Generations
- First Affirmative Financial Network: Responding to Socially Conscious Market Demand
- Boulder Outlook Hotel
- Part III: Overall Lessons
- Overall Sustainability Lesson: Why Small and Medium-Sized Firms Should Invest in Sustainability
- Glossary
- Index
- Isbn
- 9780313382703
- Label
- A simple path to sustainability : green business strategies for small and medium-sized businesses
- Title
- A simple path to sustainability
- Title remainder
- green business strategies for small and medium-sized businesses
- Statement of responsibility
- Fred Andreas [and others], editors
- Language
- eng
- Summary
- "A Simple Path to Sustainability: Green Business Strategies for Small and Medium-sized Businesses is designed specifically to help smaller enterprises share in the benefits that flow from sustainability. Built around case histories showcasing 12 small to medium-size enterprises (SMEs) that have outstanding records of sustainability, this unique, hands-on guide will help readers choose and develop sustainability strategies and undertake the marketing and management initiatives necessary for success. The studies collected here detail each company's journey from initial idea through building a new culture, engaging stakeholders, gaining competitive advantage, and planning for the future. Each study also covers the challenges encountered, successes and failures, and lessons learned. Cases are centered around distinct themes, including a marketing/public relations perspective, a risk management perspective, an organizational culture perspective, and a new product development perspective. Taken as a whole, these stories do more than inform. They will inspire managers to become green entrepreneurs, undertaking sustainable strategies that can reap surprising benefits."--EBL book details
- Cataloging source
- MERUC
- Dewey number
- 658.4/083
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HD2341
- LC item number
- .S553 2011eb
- Literary form
- non fiction
- NAL call number
- HD2341
- NAL item number
- .S553 2011
- Nature of contents
-
- dictionaries
- bibliography
- http://library.link/vocab/relatedWorkOrContributorDate
- 1952-
- http://library.link/vocab/relatedWorkOrContributorName
- Andreas, Fred
- http://library.link/vocab/subjectName
-
- Small business
- Sustainable development
- Social responsibility of business
- Small business
- Social responsibility of business
- Sustainable development
- BUSINESS & ECONOMICS
- Small business
- Social responsibility of business
- Sustainable development
- Label
- A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Part I: Overview -- Introduction -- Measuring Costs and Benefits -- Part II: Sustainability Cases For Small To Medium-Sized Firms -- Eco-Products -- Barrett Studio Architects, Boulder, Colorado -- Forest City: The Evolution of Sustainability in Forest City's Development of Stapleton -- Boulder Community Hospital -- The Digital Frontier -- Boulder Valley Credit Union: "Better Banking Naturally" -- New Belgium Brewery -- Guaranteed Recycling Xperts: A Cleantech Business That Wasn't -- Denver Machine Shop: Sustainability through Four Generations -- First Affirmative Financial Network: Responding to Socially Conscious Market Demand -- Boulder Outlook Hotel -- Part III: Overall Lessons -- Overall Sustainability Lesson: Why Small and Medium-Sized Firms Should Invest in Sustainability -- Glossary -- Index
- Control code
- ocn711749086
- Dimensions
- unknown
- Extent
- 1 online resource (xx, 253 pages)
- Form of item
- online
- Isbn
- 9780313382703
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- illustrations
- Specific material designation
- remote
- Stock number
- BB775D76-5BD4-4F64-9FFC-A239174DBD8B
- System control number
-
- (Sirsi) o711749086
- (OCoLC)711749086
- Label
- A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Part I: Overview -- Introduction -- Measuring Costs and Benefits -- Part II: Sustainability Cases For Small To Medium-Sized Firms -- Eco-Products -- Barrett Studio Architects, Boulder, Colorado -- Forest City: The Evolution of Sustainability in Forest City's Development of Stapleton -- Boulder Community Hospital -- The Digital Frontier -- Boulder Valley Credit Union: "Better Banking Naturally" -- New Belgium Brewery -- Guaranteed Recycling Xperts: A Cleantech Business That Wasn't -- Denver Machine Shop: Sustainability through Four Generations -- First Affirmative Financial Network: Responding to Socially Conscious Market Demand -- Boulder Outlook Hotel -- Part III: Overall Lessons -- Overall Sustainability Lesson: Why Small and Medium-Sized Firms Should Invest in Sustainability -- Glossary -- Index
- Control code
- ocn711749086
- Dimensions
- unknown
- Extent
- 1 online resource (xx, 253 pages)
- Form of item
- online
- Isbn
- 9780313382703
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- illustrations
- Specific material designation
- remote
- Stock number
- BB775D76-5BD4-4F64-9FFC-A239174DBD8B
- System control number
-
- (Sirsi) o711749086
- (OCoLC)711749086
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/portal/A-simple-path-to-sustainability--green-business/HA7LxcsNvo8/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/portal/A-simple-path-to-sustainability--green-business/HA7LxcsNvo8/">A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.waubonsee.edu/portal/A-simple-path-to-sustainability--green-business/HA7LxcsNvo8/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.waubonsee.edu/portal/A-simple-path-to-sustainability--green-business/HA7LxcsNvo8/">A simple path to sustainability : green business strategies for small and medium-sized businesses, Fred Andreas [and others], editors</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.waubonsee.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.waubonsee.edu/">Waubonsee Community College</a></span></span></span></span></div>